Yuta Endo 遠藤ユウタ
Yuta Endo 遠藤ユウタ
▶
Yuta Endo 遠藤ユウタ

Rick & Morty Drive-Thru

A Rick and Morty x Adult Swim collaboration for a psychedelic Wendy's Drive-Thru.

A 6 minute audiovisual experience was composed, sound designed, and spatialized within an S-curved Drive-Thru waiting line.

BTS ↓

Yuta Endo 遠藤ユウタ
Yuta Endo 遠藤ユウタ

Audio was spatialized within an "S" curved tunnel, creating an auditory experience for customers as they waited in the drive-thru.

Voices from the actual show were flipped and sampled.

Yuta Endo 遠藤ユウタ

The experience was reported on Adweek, AdAge, Screenrant, and more, and has led to a series of viral TikToks.

Yuta Endo 遠藤ユウタ
Yuta Endo 遠藤ユウタ
Yuta Endo 遠藤ユウタ

Role: audio creative direction, audio spatialization, music, sound design, 

Directed and produced by Golden Wolf
ECD: Ingi Erlingsson
EP: Tan Jones
AD: Charles Bigeast
Design: Charles Bigeast
Animation: Tim Whiting
Compositing: Craig Maxwell
Music, Sound: Antfood